Tuesday, June 19, 2012

Explore Sublimation’s Infinite Growth Opportunities at Screen Print India 2012 / ASGA India 2012 show


Discover an inherent potential for new business development through a category that has evolved way beyond mugs and t-shirts at Screen Print India 2012 / ASGA India 2012 show, during the theme showcase ‘Sublimation Beyond Imagination’.

In this competitive scenario, printers need to offer a wider range of services to retain and increase clients. This requires a basic understanding of what businesses need and how this can be provided. Today, most corporate’s and professionals are on a constant lookout for new branding ideas. To stand out among the crowd, they have to ensure that the branding is done on items that are customised or personalised. The best way to achieve this objective is through sublimation! From the business name or logo to specific messages in a variety of designs and colours, printed on a seemingly infinite number of gift items, the scope is vast.

Screen Print India 2012 / ASGA India 2012 show will display all that is possible with sublimation through a dedicated theme showcase titled ‘Sublimation Beyond Imagination,’ which will cover 25-30 square metres of floor space. This has been initiated and will be designed by Varsha Transprint and Nyassa, leading names in developing transfers for garment industry. It will open up new avenues for brand managers and product and service providers who visit.

Jignesh Ruparelia, Founder & CEO, Varsha Transprint says “This theme showcase is truly going to live up to its name - Sublimation Beyond Imagination. This is going to be an eye opener to industry colleagues and also to those who are customers to printing industry. They will all witness that sublimation is possible and can be used very effectively on many substrates and for many applications. It can be done on substrate as soft as cloth to as hard as stones !” On a humorous note, he adds “Please excuse us for sublimation on air and water.”

Jignesh Ruparelia has confirmed the capability of sublimation on polymers, wood, metals, glass, MDFs, ceramics, leather, cotton, satin, jute, canvas, velvet, suede, rubber, EVA, polyester, satin, stones, etc. Yes, it is possible on anything that one can dream of.

Currently sublimation is being used on a large scale for the garments industry and this is one opportunity that can give them first-hand true insight on the possibilities of sublimation and explore on opening new opportunities for business growth and expansion. This dedicated theme pavilion at the Screen Print India 2012 / ASGA India 2012 show will facilitate that in more ways than you could ever imagine. Don’t miss being there and getting a firsthand guidance of what it takes to make it great in the sublimation business.