Eminence Business Media

Eminence Business Media

Tuesday, August 28, 2012

Avery Dennison opens Knowledge Center in India

Avery Dennison has opened its first label printing Knowledge Center in Bangalore, India. Located at the company’s premises in Peenya Industrial Area, Bangalore, the new facility was inaugurated in a ceremony held on 18 August 2012.

The fully equipped label production centre is equipped with a complete production and workflow set up in a unique tie up with a number of partners including Gallus, Esko, DuPont, Flint, Alphasonics, Rotometrics, Tarng Yun and Zecher. The centre contains prepress software and equipment from EskoArtwork, DuPont and Tarng Yung, a EM 280 label press from Gallus, toolings from Rotometrics, anilox rollers by Zecher, anilox cleaning systems from Alphasonics and inks provided by Flint. To top it all, there is also a label applicator from Avery so that the entire label production process can be explained, proven, demonstrated and even tested. Additionally, the production centre contains a conference room for discussion and training which is the highlight of this centre.

The Knowledge center will create a ‘real time’ experience of what goes into the making of a label. The entire labeling process will be demonstrated beginning with pre-press, printing and converting, through to label application. It will also showcase the latest trends and innovations in the pressure-sensitive label industry, as well as holding training and knowledge-sharing sessions.

Anil Sharma, managing director, Avery Dennison materials group South Asia and Sub-Saharan Africa, said, ‘Avery Dennison is committed to supporting the ongoing development of the South Asia labeling industry. This new Bangalore Knowledge Center will ensure that industry stakeholders in the region have all the information they need to extract the full benefit from pressure-sensitive materials and realize the great opportunities for growth in our developing economy.’

Sharma added, “With the launch of the Knowledge Center, Avery Dennison has again affirmed its commitment to the India packaging industry. This unique facility will enable the adoption of pressure-sensitive labeling in India to occur faster, taking packaging to a whole new growth phase. Avery Dennison has provided a platform for stakeholders from the packaging and marketing domain to better understand the benefits of pressure-sensitive labeling.”