UPM Raflatac recently announced the launch of
a new line of universal ink-jet and LED toner-based labelstocks for
print-on-demand applications in the Americas. These innovative paper and film
products dry instantly on printing presses, regardless of ink choice, enabling
labelstock converters and brand owners to accelerate printing and increase
operational flexibility.
UPM Raflatac offers over 15 different
water-resistant papers and waterfast films that resist smudging, protecting
label imagery throughout the product usage cycle, and are an excellent choice
for a variety of consumer, industrial and outdoor applications. These
labelstocks, which are available in both matte and gloss finishes, provide
aesthetic appeal for prime labeling applications and operational versatility
for VIP end-uses. UPM Raflatac’s universal print-on-demand products can be
printed via digital ink-jet and toner-based machines; used for short and
medium-sized runs; and run roll-to-roll or roll-to-sheet, offering customer a complementary
choice of flexible materials for any run size.
“UPM Raflatac’s new universal print-on-demand
products provide labelstock converters and brand owners with a host of business
benefits,” says Linnea Keen, VIP Business Director, Americas, UPM Raflatac.
“Customers can use these water-resistant papers and waterfast films to meet a
wide array of prime and VIP labeling needs, while driving productivity and
profitability to new levels.”
