Monday, October 24, 2011

Edale appoints Rotary Technology as its distributor in Thailand


Edale, the UK-based manufacturer of narrow web printing presses and converting equipment, has appointed Rotary Technology Partnership as its distributor in Thailand. Rotary Technology sealed the partnership with a sale of a 5-color Edale Alpha compact flexo press with UV drying, cold foil and video inspection – said to be the fastest ever sale by an Edale distributor. The press was sold to EVA Enterprise in Bangkok, which will use it to produce a variety of products including cosmetic and pharmaceutical labels.

Rotary Technology represented Edale at the recent Print Pack International Show held in Bangkok. Tony Law, sales manager  of Rotary Technology, said: ‘The Print Pack show was a great platform to promote Edale and we received a large number of enquiries; in particular for the Gamma printing and converting line – which is ideal for cartons and other types of packaging with substrates up to 600 micron.’

Jeremy Westcott, Edale’s head of sales and marketing, commented: ‘Edale are thrilled to have signed Rotary Technology Partnership to cover Thailand and this was confirmed with the recent sale of the Alpha. I have no doubt that they will continue on this path of promoting Edale successfully within the Far East.’