Eminence Business Media

Eminence Business Media

Friday, November 21, 2014

SmartSoft Launches PressWise Cloud-based Print MIS in Canada

SmartSoft, the provider of industry-leading workflow solutions for the printing, postal and data quality markets, today announced the Canadian launch of PressWise. The PressWise print management platform was designed to help printers grow their business while eliminating touches from their workflow, through an all-in-one, cloud-based MIS and print automation platform that includes Web-to-print Storefronts, Estimating, Order Management, Production Automation, Shipping and Fulfillment, and Mail Processing. This is the first time that the service has been launched outside of the United States.

“Since PressWise was first launched in the United States there has been growing demand for the service from other markets”, said Eric Wold, VP of SmartSoft. “Expanding your offering into other countries can take a lot of resources, both in planning and execution, whereas our focus has been on developing and refining the core PressWise product itself to best serve the needs of our customers. We have been following a clear product roadmap over the past few years, building our team and enhancing the service we offer.

“We have now reached the point where we are looking at other markets that PressWise can serve and Canada is the next logical step for us. We already have a Canadian office, and have been selling and distributing our mailing software and address quality products there for many years, so are familiar with the market.

“In fact we already have a few PressWise customers in Canada that saw so much value in PressWise that they have been using PressWise for a long time already, primarily to make their workflow more efficient and push orders through their shop quicker and more efficiently, with fewer touches. Launching PressWise in Canada will enable us to serve them even better and help Canadian printers in general to meet the challenges of the modern print industry and grow their business.”

PressWise by SmartSoft will be demonstrated for the first time in Canada at the upcoming PrintWorld show in Toronto from November 22nd -24th 2014. SmartSoft can be found in Booth 838 and are offering free passes to the show to anyone that wants to come and view the software.

To find out more about the PressWise print management system, please visit www.PressWise.com