Eminence Business Media

Eminence Business Media

Wednesday, October 6, 2010

L&L BRINGS THE FIRST EVER ENCYCLOPEDIA OF BRAND PROTECTION AND SECURITY PRINTING TECHNOLOGY

Labels & Labeling has just added an exciting new publication to its popular bookshop. The Encyclopedia of brand protection and security printing technology is the first ever encyclopedia to provide an information and reference resource for all those involved in the production and use of brand protection and security printing technologies and techniques used in and on packaging, labels, tickets and tags, documents, cheques, currency, credit and debit cards, passports, forms, identity cards, travel documents, security access, and related applications.

Written by internationally renowned label guru, Mike Fairley, and the Product & Image Security Foundation’s Jeremy Plimmer, the Encyclopedia of brand protection and security printing technology is a must-have resource for brand owners, marketing teams, designers, product manufacturers, packaging and printing technologists, pack and label printers, and materials and equipment suppliers.

With some 250 pages and over 200 diagrams, tables, charts and illustrations, the book is a comprehensive A to Z encyclopedia of security materials, technologies, products and solutions – as well as a guide to requirements and applications − and is also meant to be a companion publication to the Encyclopedia of Labels and Label Technology - now a major global reference publication for the world of label production and usage!

The Encyclopedia of brand protection and security printing technology is undoubtedly the standard reference resource for all those undertaking relevant degree, technician, technology, apprentice or industrial training courses worldwide.

Priced at Rs 7,988/- this could be the smallest and most worthwhile investment you make this year! Don’t miss out! Order your copy of the Encyclopedia today